Is your business on Facebook?

Is your business on Facebook?
Back in March I wrote a blog post discussing social media stats for social networks including Facebook, Twitter, MySpace, Delicious, YouTube and Flickr. If you are interested in knowing who visits these social media sites and how much traffic they are getting, please, go back and read the original post first. I pulled the data from Quantcast.com and it’s one of the most read blog posts so far. Today,...
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Happy Thanksgiving!

Flickr: Hopeisalot
Happy Thanksgiving to all! I hope you have a wonderful holiday and get to spend it with your family and friends. Take some time to reflect on all things we could be grateful for this past year. I’m thankful to have all of you in my life, my loving family and friends, my health, a roof over my head, and a big turkey to cook. Yummy! This holiday, take some time off from being online, turn off...
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Are you using Twitter for business?

Are you using Twitter for business?
A few recent changes to Twitter and a few interesting articles I read made me think about Twitter as a business tool – it’s benefits and challenges to any business that decides to participate on it. Traffic – eMarketer just came up with a new report called “Data on Twitter Decline Stacks Up”.  The report talks about declining Twitter traffic in the past few months. If...
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Social Media Measurements – Free Tools

Photo credit: Stephen Oachs
Photo credit: Stephen Oachs How do you measure social media? There are many ways to measure your efforts. How much time do you have? There are free and paid ways to measure your social media marketing. Here’s a good post on the topic from OptimizeThis who lists some valuable tools. What do you think? How do you measure your social media efforts? Have you decided to cut on efforts in other areas?...
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One Happy Customer – Case Study

One Happy Customer – Case Study
Overnight success with social media Sliding on The Cheap turned to Out&About Marketing for help with social media. Kevin Tinto, a great businessman and founder of Sliding  on The Cheap could see the potential for using social media for his business. His website, http://slidingonthecheap.com offers discounted skiing and snowboarding lift tickets, ski&stay packages, ski deals, ski shop sales, ...
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Beliefs

I feel passionate about sharing my beliefs and values with you. This is who I am. I’m an honest and transparent individual. I can’t lie. I’ve never been able to. I don’t like liers and politicians. I don’t like bureaucracy and red tape. I prefer that people say what’s on their mind as opposed to thinking of what to say that will please you. I’m a free spirit....
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The Five T’s of Word of Mouth Marketing – Book Review

I’m reading a book by Andy Sernovitz “Word of Mouth Marketing”.  In the book, he talks about five elements to every word of mouth marketing campaign.  I want to share them with you here as they are just too good and to the point. I hope you start implementing them when you are building your word of mouth campaign: Talkers – Who will talk about you to their friends? Who are...
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5 reasons a business needs a blog?

5 reasons a business needs a blog?
Social media is changing they way businesses do business and people are demanding this change. Companies no longer have complete control over their brand. Some very savvy companies and CEOs are turning to blogs as a way to create online communities, communicate with their customers and employees and bring transparency to their business. Below are 5 reasons why a blog is a good idea: Listening tool:...
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