7 action steps to creating your Social Media Strategy
Photo credit: Flickr. Sean MacEntee
2012 is the year that you need to create a social media strategy for your business if you don’t have one yet. Just make this your goal and I promise you it will pay off.
Radian6 report recently released states: “Strategic users are almost three times more likely to execute activities for engaging prospects than informal users (53% vs. 19%)” — and...
How to use Pinterest for your travel brand
Do we need any more social networks in our daily lives? We are stretched so thin trying to stay connected 24/7 on Facebook, Twitter, LinkedIn and blogs that adding one more social network to our lives seems like a crazy idea. But I really like this one. And I think it has a big potential for travel destinations and companies. Meet Pinterest.
What is Pinterest?
It’s an online pinboard where...
Tahoe Local Digital and Social Media Marketing – Who’s Doing it Best Series
Tahoe Local Who’s Doing it Best in the Digital and Social Media Marketing Space
Jan 2012 – Tahoe Mountain Sports
I’ve been thinking about starting this series for a while as there are certain local Tahoe companies and businesses that are doing a really good job with their online and social media marketing efforts. There’s no better time to start this series than in the month...
Has your Twitter account being hacked? Here’s how to stop the spam
All of the sudden your Twitter account gets obsessed and starts sending out DM (direct messages) messages to people in your network to take a look at pictures, lose weight or check out a link with horrible things being said about them.
If this happens to you, most likely your account has been hacked. It happened to me yesterday and it’s not pleasant. I ended up spending hours apologizing...
Social Media Statistics
Happy New Year! I wish you a healthy and prosperous new year filled with joy and excitement!
We look forward to making 2012 a great year and continue to provide you with valuable content, tips, tools and social media advice in assisting you with your digital and social media marketing. Thank you for being our loyal reader! If you haven’t come up with a New Year’s Resolution yet, the cartoon...
How do you measure return on investment on social media?
Marketers are trying to figure out how to measure return on investment (ROI) from their social media marketing activities. The pressure to measure is on and 2012 will be the year we move away from fans and followers to actual value of our social media efforts.
You can measure ROI of your social media by using the right traditional and digital metrics. Two good tips for beginning to track how you do...
IMAGINE 2011 AIFD- Recap, Presentations and Survey
The National Symposium of the American Industry of Floral Designers ends today. I had the pleasure to speak at their event, met many fantastic people and truly enjoyed the creativity, imagination and energy at the event.
Thank you to everyone who came to listen to me. You are absolutely wonderful people and a great audience. As promised, below are my 3 presentations from the event.
The Power of Social...
History of Social Media
Each day, we Facebook, use Twitter, instant message, read blogs, email, share photos on Flickr and Instagram, watch videos on YouTube and Vimeo. I use technology for just about everything, from exercising and mapping to cooking and reading the news . But do you ever wonder: “How did we get here?”
What does the future hold? Quora, the people questions and answers forum may replace Google...
Social Media Strategy
Do you need a social media strategy? I would much rather call it a people- centric strategy but you do need a plan of why, how and what you are going to do on social media. Take a look at the presentation and let me know if I missed anything. Do you have a plan?
Social Media Strategy
View more presentations from Milena Regos
Out&About Marketing is a digital marketing and social media consultancy with focus on brands in the travel&tourism, outdoor&recreation and health&fitness. We provide custom build digital marketing and social media audits and strategies, education, tools and tips specific to your industry. 
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