Category Archive: Analytics

How to measure social media

Posted by on October 30, 2009

Social Media.Yes, it’s great but how do you measure it? I hear this statement a lot by business people trying to grasp with this new way of communication and its applications for marketing, sales, customer service, PR, research and more. A lot has been written about the topic of how to measure social media. Some […]

Free E-kit to help you understand Web Marketing for Tourism

Posted by on July 5, 2009

Web Marketing for Tourism free e-kit which includes steps by steps tutorials and topics covering social media marketing for tourism, ecommerce, email marketing, pay per click campaigns, tracking and reporting, online distribution and many more. A free tourism web marketing resource “written by experts but understood by everyone”

How to measure your marketing and social media marketing efforts

Posted by on May 31, 2009

Measuring marketing and social media efforts is very important to your overall business and marketing strategy. This post provides the concepts and tools of what and how to measure. This is a practical advice and a fun way comparing overall marketing and social media marketing efforts to a bike ride in Lake Tahoe.