10 reasons why I started Out&About Marketing
Because I’m passionate about honest marketing and social media and believe that if done right it really works.
Because I’m tired of shitty marketing and bad customer service.
Because the social web is changing the world and businesses will adapt or die. Some businesses need to die. It’s OK.
Because people need great products and services and amazing companies want to sell their products...
Is your ski resort ready for the season? What keeps you up at night?
Photo credit: Jeff Engerbretson
I’m speaking tomorrow at the North Lake Tahoe Chamber of Commerce Breakfast Club. I’m looking forward to hearing the key note speaker, Bob Roberts from the California Ski Industry Association as well as seeing my colleagues in the industry. I hope everyone is as excited as I am about the start of a new season. In my presentation I’d like to make three...
Is your business on Facebook?
Back in March I wrote a blog post discussing social media stats for social networks including Facebook, Twitter, MySpace, Delicious, YouTube and Flickr. If you are interested in knowing who visits these social media sites and how much traffic they are getting, please, go back and read the original post first. I pulled the data from Quantcast.com and it’s one of the most read blog posts so far.
Today,...
One Happy Customer – Case Study
Overnight success with social media
Sliding on The Cheap turned to Out&About Marketing for help with social media. Kevin Tinto, a great businessman and founder of Sliding on The Cheap could see the potential for using social media for his business. His website, http://slidingonthecheap.com offers discounted skiing and snowboarding lift tickets, ski&stay packages, ski deals, ski shop sales, ...
The Five T’s of Word of Mouth Marketing – Book Review
I’m reading a book by Andy Sernovitz “Word of Mouth Marketing”. In the book, he talks about five elements to every word of mouth marketing campaign. I want to share them with you here as they are just too good and to the point. I hope you start implementing them when you are building your word of mouth campaign:
Talkers – Who will talk about you to their friends? Who are...
Milena Regos, Marketing Director for IVGID & Diamond Peak Ski Resort, is an experienced and innovative marketing and Internet professional and social media practitioner who builds award winning marketing campaigns with proven return on investment. Milena Regos specializes in creating digital marketing campaigns enabling travel&tourism brands communicate effectively with customers. More on the About page. This is her personal blog and the thoughts and opinions expressed here are hers alone and do not necessarily represent the views of her employer or anyone else. 
