Social Media

Social Media is online content created by people. It’s the way people information using new technology.

Social Media is extremely important for any business. People like to read reviews, post photos from their trips, review places they’ve been to, purchase products based on their friend’s recommendations and use social media networks to share content with their friends. Businesses can no longer ignore the importance of social media as part of their overall communication strategies.

Here’s a few ways Out&About Marketing can help you:

• Objective Social Media Audit on your existing presence – You probably already have a Facebook page and some Twitter presence, maybe even a blog. Are you doing it right? What else can you do? Are you measuring how well it’s working for you. We can research and analyze your efforts and recommend a course to action that will really make a difference.
• Social Media Strategy – Create a well though out social media strategy for your business based on your business objectives with reputation management, social networks, measurements and specific tool recommendations to help you get up to speed and save you time and frustration.
• Facebook Contests - A custom built Facebook contest to increase your Facebook like, improve engagement and brand awareness on Facebook. Custom entry form, robust platform with reporting, social integration and deep analytics.
• Facebook Custom Tabs - Research says that you can increase your likes by 41% if you have a well done landing page. Based on your business objectives, you can add custom tabs to your Facebook page: email sign up, videos, photos, commerce, showcase your product or service, contests, sweepstakes, and many more. And if you like, you can change it at any time yourself.
• Facebook Measurements – sure, you can see what’s going on using Facebook Analytics but if you really want to dig deeper into your Facebook page, see how it compares to your competition and identify your influencers than you need a serious Facebook Measurements system.
• Facebook Advertising – Facebook advertising is a lot more targeted than Google AdWords. Tap into 800+ mil people and identify your customers for as little as $0.08 per click. And you only pay if someone clicks on your ad. An excellent way to increase your network, promote a special event or product launch.
• Twitter – starting with a strategy, a custom profile for your business, specific tools to increase your network and engagement ideas, this is an excellent way to get up to speed on Twitter and understand how to fully utilize Twitter’s potential.
• Personal Branding – sometimes you just need a coach to show you how to stand out in the crowd and use social networks to get the word out. By using LinkedIn, blogging, Twitter, Facebook, video and photos you can position yourself as the expert in your industry.
• Web Strategy – create a road map for your web presence using web analytics, search engine optimization analysis and years of experience.
• Mobile – every one has a phone. Do you know how to reach them with your message.
• QR codes – QR codes are free but what is your plan of using them.
• Video – a photo tells a thousand word. A video is even better way to show the world your product or service.
• Custom marketing and social media consulting – every business has different needs. We are excited to hear yours.
• Workshops and Training – we can set up a workshop specific to your company or train you individually in how to use social media.
• Speaking – from keynote speeches to smaller group settings, we love to share our practical advice and knowledge and make you laugh at the same time.
• Brand Ambassador – if you have an awesome product or service that we love, we’d like to work with you on how we can personally get involved to spread the word about it.